Below is a collection of links to various documents that we have found to be interesting and insightful. If you have ideas for others resources that we should add to this list please send us an email.
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Sample Winery Business Plans
Writing a Business Plan: An Example for a Small Premium Winery
Winery Start-up and Business Plan Workbook
Starting Your Own Wine Business
Small Winery Investment and Operating Costs
Thinking About Starting A Small Winery?
Help in Addressing the Challenges to Entering the Vineyard and Winery Industry
Establishing and Producing Wine Grapes
Case Studies
Turner Vineyard - Darden School of Business
Establishing and Producing Wine Grapes
Winemaking
Wine Industry Economics
State of the Wine Industry 2007-2008
State of the Wine Industry 2006-2007
Report on Economic Impact of Califronia Wine 2006
Love or Money? The Effects of Owner Motivation in the California Wine Industry
Wine Marketing
Blogging, Branding & Public Relations - Pinotblogger.com
Consumers' perception of wine packaging: a case study
Stregnthening Winery Organizations in Michigan: A Branding Guide
Building Brand Equity in the Wine Industry
The Stormhoek Guide to Wine Blogging
Crafting Brand Authenticity: The Case of Luxury Wines (Abstract Only)
How to Promote Quality Perceptions in Wine Markets: Brand Advertising or Geographical Indication?
Law and Regulation
Much more at stake than Gewurztraminer: The U.S. Supreme Court's wine decision